New British coachbuilding firm launches to create the ‘most exclusive ultra-luxury cars’
Allesley aims to deliver ‘exquisite design and unparalleled quality’.
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A new British coachbuilding firm has been launched to become the ‘paragon of automotive coachbuilding’.
Coventry-based firm Allesley will look to become a modern coachbuilder designing vehicles for both car manufacturers and private individuals looking to drive something completely bespoke.
![Allesley Coachbuilding](http://content.assets.pressassociation.io/2023/12/05172050/df9b41fa-df45-4777-b88d-ad3a53de819f.jpg)
Allesley will be based on the same site as partner firm HPL Prototypes, which already specialises in prototype manufacturing, concept management and low-volume bespoke vehicle building. It already produces prototypes for Bentley, Aston Martin and Lotus.
Chris Devane, chief executive of HPL Prototypes, said: “As we celebrate our 25th year, the time is right to launch Allesley. This remarkable and exciting new brand will draw on our world-leading expertise, and with a dedicated new team, bring to life bespoke vehicles for a new audience.”
HPL will continue to operate as a ‘separate but technologically linked’ brand to Allesley, helping it through its expertise in modelling, milling and painting.
Allesley’s first commission is a luxury SUV predicted to arrive next year. It’s based on an existing ‘world-leading’ vehicle, according to Allesley, but will come equipped with a new coachbuilt exterior and upgraded interior while retaining the feel of the original donor vehicle.
Paul Abercrombie, chief executive of Allesley, said: “Allesley’s first commission will redefine the standards by which bespoke vehicles are judged.
“It will blend world-class precision design and manufacturing with unparalleled quality, underscoring our position as the new global leader in ultra-luxurious coachbuilding, setting the tone for what will become a growing portfolio of some of the most exclusive vehicles ever seen.”