This could be the Bullring of the future

To celebrate Bullring’s 20th birthday, eight West Midlands artists have created their Bullring and Grand Central of the future, visually bringing to life how the iconic destination may look in two decades’ time.

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By John Corser

Published Sep 20, 2023

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Jim Howells, a BATFA-winning graphic artist and animator with over 20 years of experience in the entertainment industry, named his piece ‘Plaza 3023’. Howells was inspired by Retrofuturism, taking design cues from brutalist architecture and retro science fiction magazines of the 1960s and 1970s, and marrying them with retail architecture from the 2000s. ‘Plaza 3023’ uses a prismatic colour palette to reflect Birmingham's wide gamut of culture and history.

Bullring and Grand Central collaborated with Birmingham Design Festival to tap into the minds of the region’s best creatives including animators, architects and illustrators to design striking pieces of digital art.

The celebratory milestone comes amid a transformative year for Bullring and Grand Central as owner Hammerson continues to enliven the destination by introducing exciting new concepts and leading brands.

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