Express & Star

These are the Super Bowl 2018 adverts that got people talking

Forget touchdowns, passing yards and game analysis: there’s a whole load of big event adverts.

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The NFL Super Bowl advert (NFL)

The Philadelphia Eagles might have won their first ever Super Bowl in a night of historic records in Minnesota but for anyone more interested in the romance and razzmatazz of the occasion it was the commercial breaks that were the main attraction.

These coveted spots were sold for about $5 million (£3.5 million) for 30 seconds of airtime.

Here’s a run-through of ads that were making waves.

The NFL and that scene from Dirty Dancing

Players Landon Collins, Brett Jones, John Jerry, Chad Wheeler, DJ Fluker and John Greco are also in the ad, as ‘Johnny’s’ backing dancers.

Morgan Freeman in a lip-sync battle against Peter Dinklage

They’re all Tide ads!

Amazon’s Alexa loses her voice

Jurassic Park is back, kind of

Pepsi’s advertising mash-up

Coca-Cola showcased variety

Matt Damon spreading the word about Water.org

And more water

Groupon

Dodge

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