Reflective tribute to rock music legends Black Sabbath is unveiled in Birmingham

placeholder image

A special tribute to rock music legends Black Sabbath has been unveiled in Birmingham.

And Black Sabbath guitarist Tony Iommi was a special guest at Velvet Music Rooms on Broad Street to see the unusual tribute for himself.

The hand-engraved mirror with neon lighting, which will eventually hang in Tony Iommi’s studio, depicts the iconic Black Sabbath heavy metal bench that adorns the Black Sabbath Bridge on Broad Street.

The mirror also bears the name ‘Never Say Die’ in tribute to Sabbath’s 1978 album and title track – the last studio album with the band's original line-up.

Tony Iommi on the bench with Mike Olleyplaceholder image
Tony Iommi on the bench with Mike Olley

The mirror was designed and made by Black Sabbath fan Paul Riding, who originally created it for an art exhibition held at Velvet Music Rooms.

Tony, who made his visit after he had been sent a picture of the mirror, said: “This is the first time I’ve seen it for real and it’s fantastic. I love it. I am going to put it up in my studio.”

Tony Iommi with the mirrorplaceholder image
Tony Iommi with the mirror

Paul, who engraved the mirror by hand, said: “I’m absolutely thrilled that my work will now adorn a room in Tony Iommi’s studio. What an honour! I've been an avid Black Sabbath fan since the 1980s. ‘Never Say Die!’ is one of my favourite songs, so it had to be on there."

Mike Olley, general manager of Westside Business Improvement District (BID), said: “We are buying the mirror as a special gift to Tony for all the work he has done for the BID and Birmingham as a whole.

"He has, and continues to be, a fantastic ambassador for Westside and his home city.”

After seeing the mirror at Velvet Music Rooms, Tony bumped into novelist Paul Finch who was at Velvet for a separate art event.

Paul gave Tony a copy of his latest book.

Tony Iommi with Paul Finchplaceholder image
Tony Iommi with Paul Finch

Tony’s contributions to the BID include a special guest vlog recording in June this year in which he wrote about his early life as a welder and engineer.

He was also heavily involved in approving the now famous Black Sabbath bench, which he and bandmate Geezer Butler unveiled in June 2019.

After the visit to Velvet, Tony then toured Broad Street with Mr Olley and enjoyed sitting on the Black Sabbath bench again.

On a city-wide level, Iommi, whose name is also on the Broad Street ‘Walk of Stars’, played a major part in the opening ceremony for this year’s Commonwealth Games at Alexander Stadium.

Related topics:

Comment Guidelines

Iconic Media encourages reader discussion on our stories. User feedback, insights and back-and-forth exchanges add a rich layer of context to reporting. Please review our Community Guidelines before commenting.

Local news you can trust
Follow us
© 2026 Iconic Media Group Ltd. All rights reserved.Cookie SettingsTerms and ConditionsPrivacy notice