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iPhone hailed for ‘dramatically’ changing tech landscape on 10th anniversary of launch

The camera and internet connectivity have been hailed as key components in the rise of social media and messaging apps.

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iPhone 6s and 6s Plus

The iPhone has “dramatically changed the way people live”, one analyst has claimed as the smartphone marks its 10th anniversary of first going on sale.

Since its launch in the US on June 29 2007, Apple has sold more than one billion units of the smartphone worldwide, helping to make the technology giant one of the wealthiest companies in the world.

Original generation iPhone
The original iPhone from 2007 (Apple)

According to one industry expert, the mobile internet connectivity and camera at the centre of the iPhone have been the driving forces behind the rise of other services, including visual communication services and social media apps.

iPhone 7 and 7 Plus
The current generation iPhone 7 and 7 Plus (Apple)

The iPhone was the first modern smartphone to successfully abandon a physical keyboard for a multi-touch screen, freeing up more space for displaying content.

“For millions of people worldwide, the iPhone is about the internet and the camera,” she said.

“Having access to the internet within arm’s reach at all times has changed the way people consume media, buy products and communicate.

iPhone
The iPhone camera has been hailed as a key part of its success (Yui Mok/PA)

“The camera has also empowered every iPhone owner to become a content creator.”

Since the original two-megapixel rear camera that was housed in the first iPhone, the device and indeed its rivals have evolved to hold camera systems the equivalent of many standalone digital cameras.

Original iPhone
The first iPhone didn’t have an App Store or a front-facing camera (Cathal McNaughton/PA)

However, Apple has come under increased pressure from the likes of Samsung and Google at the top end of the smartphone market, as well as being squeezed by lower-priced mid-range devices.

The iPhone remains only the second most popular mobile platform in the UK, behind Android.

Apple has released 11 generations of the device since 2007, and is reportedly planning to unveil a special 10th anniversary edition of the smartphone in September.

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