Amazon announces free innovation training for businesses

Businesses in Greater Birmingham are invited to attend the Amazon Innovation Accelerator, a programme that provides free training to local SMEs

By contributor Zoe Kerr
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The exclusive Amazon Innovation Accelerator (AIA) is coming to Sutton Coldfield, hosted at Amazon’s fulfilment centre in the town on 27 June, and Greater Birmingham businesses are invited to sign up now

The Amazon Innovation Accelerator provides small and medium businesses with free training on how to innovate as they grow. The Accelerator also offers a dynamic setting for training and provides an exclusive peek into how Amazon has scaled its own operations in the UK. 

Amazon's fulfilment centre in Sutton Coldfield
Amazon's fulfilment centre in Sutton Coldfield

Through the Accelerator, small and medium businesses in Greater Birmingham will benefit from a day of in-person workshops delivered by senior Amazon leaders. Topics include an insight into Amazon’s culture of innovation and working backwards mechanisms as well as a detailed walk-through of Amazon’s Sutton Coldfield fulfilment centre to see the Amazon’s technology and processes in practice. 

Participants will also gain access to a comprehensive e-learning course which includes modules on Introduction to AI, digitisation, innovation, leadership, operational efficiency and more. Participating businesses can also earn recognition as an AIA Innovation Leader

“The Amazon Innovation Accelerator exists to help businesses as they develop cultures of innovation within their own organisations,” said Lisa Swan, General Manager at the Amazon fulfilment centre in Sutton Coldfield. “The Accelerator has been successful so far, and I am excited to host businesses in Greater Birmingham at our Sutton Coldfield site.”

Local small and medium sized businesses can register to apply for the Amazon Innovation Accelerator now. Spaces are limited.

For more information, please contact aia-uk@amazon.com.