Watch: The quirky Black Country town with more than 30 barber shops and hair salons
With over 30 barbers or hair salons, Sedgley has a right to lay claim to being the West Midlands' home of hairdressing if not the UK's.
First to have their say were Phillip Dunn, aged 60 and Tony Colabella aged 60, who have jointly run Menz Barber Shops in High Street for 24 years.
They have built up a loyal customer base since moving from Penn - indeed some of the customers have followed them to Sedgley.
But has the sudden proliferation of barbers shops affected their trade?
Phillip said: "What's enabled us to stay open really, is our long standing customers, many of whom have been with us for this length of time and express loyalty towards us and we thank them for it.
"There is undoubted competition around but we like to think it is healthy competition and of course the shops cater for different markets, they are not all traditional barbers."
