'I won - I'm a millionaire!' Halesowen woman, 20, wins life-changing £1m jackpot on ITV game show

A Black Country woman has become a millionaire on ITV's new game show 'Win Win'.

Published
Last updated

Sienna McSwiggan, 20, from Halesowen, said that telling her mum she had won the £1 million prize was "the best feeling in the world".

Sienna scooped the seven-figure prize on ITV's new game show Win Win with the People's Postcode Lottery, on Saturday, October 11.

Sienna with Mel and Sue on Win Win with People's Postcode Lottery. Photo: Hello Dolly
Sienna with Mel and Sue on Win Win with the People's Postcode Lottery. Photo: Hello Dolly

Mel Giedroyc and Sue Perkins host the interactive quiz show, which gives contestants the opportunity to exchange the prizes they have earned by answering questions for a chance at the grand final's 'Millionaire Row'.

In her appearance on the show, Sienna declined an offer of a holiday to the Maldives, choosing instead to gamble her money for a chance of winning the big jackpot.

She saw off 18 other finalists to take home the grand prize of £1m.

Sienna couldn't believe that she had beat another 18 contestants to win the £1m jackpot. Picture credit: Hello Dolly
Sienna couldn't believe that she had beat another 18 contestants to win the £1m jackpot. Photo: Hello Dolly

Following her win, she told Mel and Sue: "It feels like I'm dreaming. I'm over the moon. It doesn't feel real.

"I've literally got a penny in my account. It feels like a dream, and someone's going to wake me up in a minute."

Sienna told Mel and Sue that she only had a penny in her bank account prior to winning the game show. Picture credit: Hello Dolly
Sienna told Mel and Sue that she only had a penny in her bank account prior to winning the game show. Photo: Hello Dolly

In an emotional post to her social media, Sienna can be seen sharing the good news with her mum Lisa, jumping up and down, and sharing a hug.

The post reads: "Nothing like this ever happens to us... for everything she's done for me. This is for her.

"Telling my mum, who's gone through so much, that I've won a million pounds on a TV show is the best feeling in the world."

In the clip, Lisa is seen opening the door to Sienna, who shouts: "I've won! I'm a millionaire!"

The video has been viewed on TikTok more than two million times.

Sienna, a former hotel manager, told BBC WM she intended to start a new business and buy her mum a house with her winnings.