Strictly Come Dancing stars announce new show for disappointed fans
Strictly Come Dancing fans who were forced to miss the weekend's live shows at Birmingham NIA were today invited to a rescheduled show - in a year's time.
Promoters have scheduled the performance for the afternoon of Friday 17 January 2014, in advance of the 2014 tour dates, featuring next year's superstar line-up.
Around 1,700 fans did not turn up to Friday's show. Many were left angry on the weekend when promoters decided to go ahead with the shows, despite treacherous driving conditions around the region.
Many argued that the decision went against official advice not to travel, and some said they would not risk attending as they were bringing eldereely relatives with them.
See our picture gallery from Friday's show
Announcing the new show, the promoters of the Strictly Come Dancing Tour said today: "We are aware that there are disappointed people who have not been able to attend the performance they booked for at the NIA, or an alternative show over the weekend. In view of this, we have scheduled an exclusive 'snow show' in January next year. Unfortunately it was not possible to schedule this performance any earlier, due to venue and artist availability.
"On Friday, the promoters had to make the difficult decision as to whether the show went ahead. Having taken advice from local authorities, it was decided that it should proceed. This advice remained consistent over the weekend. The decision to continue with the show was in line with entertainment venues across the UK, including others in Birmingham, who also chose to go ahead with their scheduled performances. It is standard procedure that if a show is able to proceed, refunds cannot be issued for those who do not attend."
Ticket holders need to return their 2013 tickets to The Ticket Factory so they can be exchanged for free for the January 17 show.
Tickets will not necessarily be like-for-like however, every effort will be made to provide customers with tickets in a similar location to their original booking on a first-come-first-served basis.
Organisers said nearly 4,000 people were able to enjoy the show on Friday night - about 70 per cent of the expected audience.
More than 1,000 ticket exchanges were made for other performances over the weekend. The promoters also released their guest list seats.
Unused and unscanned tickets – along with your name, address and telephone number – need to be returned by 28 February 2013 to: Strictly Snow Show, Freepost, The Ticket Factory, PO Box 3348, Birmingham, B40 1NS.
E-ticket holders can send them in via email to customerservices@theticketfactory.com with the subject line 'Strictly Snow Show'.
A helpline has been set up on 0844 581 0779.
