Tesco's vision for the future

The pictures have been released as businesses gather to find out how to make the most of nearly £1 billion of investment said to be on its way to Sandwell.

The massive regeneration scheme involves developing the Tesco store, plus additional leisure and retail facilities, totalling 34,000 sq metres.

The first phase also includes 1,330 car parking spaces, a petrol station, the realignment of the town's ring road, highway and access improvements.

There will also be a public square which will provide a central feature for the Tesco scheme and other planned developments to improve the town centre.

Tesco spokesman Tony Fletcher said: "Our aim is to create one of Tesco's new 'environment format stores', which has a number of sustainability features and uses materials that promote conservation and energy efficiency."

Architects Lyons Sleeman and Hoare have incorporated design features including lightweight roofed areas that provide natural daylight and ventilation and open spaces that will be landscaped.

Sandwell's regeneration boss, Councillor Bob Badham, said: "Tesco's scheme is an exciting step forward in the regeneration of the town centre and will set a standard for future development."

A dedicated phone line to comment on the latest designs and plans has been set up by the supermarket giant. People can call 0121 456 9312 from Monday to Friday between 9am and 5.30pm until the planning application is submitted on April 1. Work is then due to start on site in spring next year.