Jobs boost at HP Sauce factory

Up to 200 new jobs will be created by Black country food firm at the site of the former HP sauce factory in Birmingham.

Don and Tony Deep Wouhra, who run East End Foods in West Bromwich, have bought the site for an undisclosed sum.

It will not only take on hundred of local people for its food wholesale operation but will also develop "masterchef" kitchen, where hundred of people at time could be trained.

The family-owned firm also plan to develop a conference centre as well as a 15-storey building to replace the factory's iconic tower, demolished after the factory closed in 2007.

In total 125 people lost their jobs, when production was moved to the Netherlands.

The tower and factory on the six-acre site had been a fixture on the Aston skyline for more than 100 years before being demolished.

The Wouhras have begun discussions with the city council over their building plans and said they hoped to finish construction of the site within the next 18 months.

The company's headquarters East End House are based in Kendrick Way, West Bromwich.