A magical North Pole Express is coming to Merry Hill this Christmas - here’s when and how to get on board
Merry Hill is inviting shoppers to enjoy a new immersive Santa experience called the North Pole Express this Christmas
Merry Hill is offering families the chance to take a magical journey, as a brand new, fully immersive Santa experience – the North Pole Express – gets set to depart this December.
It’s the first festive experience to include Santa at the destination for over 10 years. It will be at Merry Hill in Brierley Hill from Friday 5th December to Tuesday 23rd December..
New to the UK and located in the event space, families are invited to board a beautifully themed, vintage-style train carriage, decked in lush festive décor – including snow-frosted windows and beautiful garlands – complete with the scent of cinnamon and the sounds of merry festive music. They will then embark on a train journey through snowy landscapes, winter forests, and enchanted villages, all bound for the North Pole.
As the festive trip progresses, Santa will greet the passengers, reveal their festive wish-list for 2025, spend time stopping for photo-ops, and every child will receive a very special gift.
Visitors can pause for insta-ready festive-themed moments to create the perfect backdrop for more cosy family photos.

How to get on board the North Pole Express at Merry Hill
With adult ticket prices starting from £7.50, and children’s tickets £15*, Merry Hill’s all-new North Pole Express experience offers a fun-filled, interactive experience for families across the West Midlands to enjoy. Tickets can be purchased from https://mymerryhill.co.uk/whats-on/christmas/.

‘Unlike anything we’ve done before’
Jonathan Poole, centre manager at Merry Hill, said: “We’re delighted to announce a brand-new festive experience at Merry Hill this December. Unlike anything we’ve done before and being seen for the first time in the UK, the North Pole Express is completely
immersive and sure to spark festive excitement for visitors of all ages.
“Christmas at Merry Hill is always special, but this year we’re taking it to the next level with the introduction of this charming event that we’re confident families will love – with just over a month to go, we’re excited to welcome families, friends and visitors
from near and far to enjoy the experience very soon.”




