Watch: Pedestrian within feet of being hit by lorry in 'latest pavement mounting incident'

The pedestrian, a customer at the barber shop, had just left the shop and can be seen looking left and right before heading down the pavement. The truck, operated by Middleton Cash and Carry, in Willenhall, mounted the pavement and came within feet of the man who looked startled.

According to Mark Yapp, aka Mark The Nutty Barber, it is "only a matter of time" before someone is hit.

"It happens a lot and when I cut children's hair I have to look and check before they leave the shop because you know how they will walk out," said Mr Yapp. He said his customer was willing to have the incident shared to highlight the problem.

"We have a lot of vehicles mounting the pavements and it is damaging them."

He added that it is "only a matter of time" before someone gets hit or clipped and that will be "the only time when anything gets done.

"You take your life into your hands when you leave the shops."

A spokesperson for Middleton Cash and Carry said the firm had dealt with the incident internally.

"I was sent the video on the 21st August by a councillor and we have since dealt with the incident internally in accordance with our driver policies," the spokesperson said.

Ludlow councillor Andy Boddington said the blocking of pavements by motorists is now "routine" but the scene caught in the video is "downright scary."

Councillor Boddington said: "There have been many examples of inconsiderate parking in Ludlow. Blocking of pavements by motorists is routine.

"However, the parking manoeuvre is downright scary.

"I reported it to the company but got no response. Businesses on Corve Street want bollards to prevent paving. I have asked Shropshire Council for them."

A spokesperson for Shropshire Council did not think that bollards would be appropriate due to the width of the pavement.

"Having reviewed the video footage this looks to be a random incident relating to a delivery stop, and we would regard it as a police matter," said the spokesperson.

“From a highways perspective placing bollards at this location wouldn’t be appropriate due to the width of the pavement, and as a similar incident could occur at any point along that stretch of road.”