Dragon's Den brothers from Birmingham rub shoulders with Ronan Keating at popular food festival

Brendon and Jaydon Manders secured a £90,000 investment from Emma Grede on BBC’s Dragon’s Den for their seasoning and sauce brand Lumberjaxe last year.

A pair of Birmingham brothers who secured investors on Dragons Den were spotted rubbing shoulders with singer Ronan Keating at a popular food festival over the weekend.

Brendon, aged 31, and Jaydon Manders, 21, secured a £90,000 investment from Emma Grede on BBC’s Dragon’s Den for their seasoning and sauce brand Lumberjaxe last year and have since secured repeat orders from Asda after launching four of its single-serve seasoning sachets into 325 stores across the UK.

The duo attended Deva Fest, which was held at Cholmondeley Castle in Cheshire between August 6 and August 9. The music and family festival featured live music, food and entertainment - including the brothers Lumberjaxe Fire Stage, taking part in live-fire cooking during the weekend.

Brendon and Jaydon Manders with singer Ronan Keating at Deva Festplaceholder image
Brendon and Jaydon Manders with singer Ronan Keating at Deva Fest | scsmarketingltd

Boyzone star and Life is a Rollercoaster singer Ronan Keating was among the headline acts and was pictured with the pair over the course of the weekend.

Speaking about the success of the event, Brendon said: “It was a brilliant weekend and a bit surreal at times. We’re still just two brothers from Birmingham who love cooking and getting people together, so being at a festival like this and meeting someone like Ronan was pretty special.”

Jaydon added: “It’s been a crazy journey for us. When we started Lumberjaxe around the kitchen table, we never imagined we’d be hosting a stage at a festival and meeting people like Ronan. It was great to get out there, cook for people and enjoy the weekend.”

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