Express & Star

Huge queues as new West Bromwich Aldi opens

Dozens of people turned out to the opening of a new Aldi store in West Bromwich.

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Queues outside the Aldi that opened in West Bromwich on Thursday

The supermarket, in Tildasley Street, was officially opened by Olympic Bronze Medallist Joel Fearon on Thursday.

He was joined at the store opening with manager Liam Jones and pupils from Ryders Green Primary School.

Olympian Joel Fearon with store manager Liam Jones and Ryders Green Primary School pupils Crystal Gamble, Freya Asini, and Zoe Bisengo
The first 30 customers got a free bag of fruit and veg

The store is the first Aldi in West Bromwich.

Exclusive offers ran throughout opening day and the first 30 customers through the door received a complimentary bag of fresh fruit and vegetables from the Super 6 range.

Happy shoppers ready to go inside

The new store, which is part of Aldi's investment in local communities across the UK, has created a raft of new job opportunities. The retailer aims to have 1,200 stores by 2025.

The new Aldi store is also calling on local charities and food banks in West Bromwich, to register with Neighbourly, a community engagement platform that links businesses to charitable organisations in their community to receive regular donations of surplus food from the supermarket.

Any charities in the area that would like to partner up with the West Bromwich store, can email aldi@neighbourly.com.

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