The Flu Fighters campaign – devised by Wolverhampton Council, Wolverhampton Clinical Commissioning Group and the Royal Wolverhampton NHS Trust – has returned this season to help children get the vaccine.
Over the last two years, the percentage of eligible children having their vaccine has leapt from 54.6 per cent to 67.5 per cent, putting the city above both the regional and national average for the very first time.
The Flu Fighters will be returning to the city's primary and junior schools in the coming weeks in a third colourful storybook, Flu Fighters in Close Encounters of the Germed Kind.
Free copies of the book will be distributed to all infant, junior and primary school pupils through schools by Vaccination UK, along with parental consent forms and information about the flu vaccine. The vaccine is delivered via a safe, quick and painless nasal spray and parents are urged to sign and return their consent forms as soon as possible to ensure their child doesn't miss out.
Councillor Jasbir Jaspal, health cabinet member for the council, said: "The impact of the Flu Fighters cannot be underestimated, helping achieve the best uptake of the flu vaccine among local children for many years.
“We are therefore delighted to be bringing the Flu Fighters back for a third exciting adventure and we hope to see a further increase in the number of children receiving their free vaccine this autumn.”
Visit wolverhampton.gov.uk/flu for more information.