Shrewsbury-based insurance broker opens new office in Willenhall

Shrewsbury-based insurance brokerage 1st Choice Insurance has opened a new branch in Willenhall in the West Midlands.

Outside 1st Choice Insurance Shrewsbury, Jupiter House. Front: Jamie Firkin, sales manager. Back: Jaswant Kanth, Louise Lacey, Mohammed Yahseen, Kiran Bains and Jordy Nkunga, new sales executives
Outside 1st Choice Insurance Shrewsbury, Jupiter House. Front: Jamie Firkin, sales manager. Back: Jaswant Kanth, Louise Lacey, Mohammed Yahseen, Kiran Bains and Jordy Nkunga, new sales executives

Over the last 18 months, the firm has continued to implement its growth plan by expanding its departments and hiring new staff. In this time the firm has tripled in size and this has resulted in the necessity for a significant expansion.

With the opening of the Willenhall premises, sales manager Jamie Firkin, has been appointed to work with the new sales team to monitor the team’s performance, and to ensure that high levels of customer service are maintained throughout the sales process. Jamie will be overseeing a team of six new sales executives, which is set to rise in the near future. The new Willenhall office is now open in Graphic House on New Road.

“We are delighted to be announcing our new Willenhall office. Although we are a company based in ‘little Shrewsbury’, 1st Choice Insurance helps customers throughout the entire UK find the best value policy to protect their business," said Callum Watkins, head of marketing. “Our expansion into new territories will allow us to attract some really valuable and experienced people to join our company, allowing us to save more businesses time, hassle and money on their insurance. We want to let local people know we are in the area to stay. We encourage people to please get in contact to discuss career opportunities, and likewise, we welcome all local businesses to get in touch with our team to see how we can help."

The company hopes to generate more business and create more jobs in the area as it expands across the West Midlands. “This is a new phase for the 1st Choice Insurance brand. Despite obvious obstacles, we are proud to have helped some very good quality ‘displaced professionals’ get back into a great, long term career. We see the future being very bright and cannot wait to help more businesses along the journey," added MD Jason Martin.

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