Multi-award-winning business coach, Andy Hemming, is offering free sessions to small and medium-sized enterprise (SME) owners in an attempt to help boost the region’s business community.
Mr Hemming, who runs ActionCOACH Black Country, said that despite the lockdown, there’s still many things people could be doing to secure the future of their businesses.
He said: "It’s true that some sectors have been hit harder by the pandemic and will be suffering again because of the latest lockdown.
"There are still things that business owners can do, but it can be hard for them to see the big picture while they’re in the middle of it.
"The situation we’re currently in means everything gets amplified, so if you’re a procrastinator you will procrastinate more and if you’ve already got dramas in the business, they will be magnified.
“We’re able to work with businesses by bringing objectivity to the table and stripping the emotion out of the decision-making processes, and that’s something business owners often aren’t able to do."
Mr Hemming, who has been consistently placed in the top 10 Action Coaches in the world since 2014, says he speaks from a position of experience.
He said: "I’ve been there in the recession of 2008, I lost my head and my business nearly went bust. I know what it’s like to panic and not know what to do.
"I understand what it’s like to be in pain and watching money draining out of the bank account, not knowing what to do about it.”
To find out more or to book a free session, call 01527 757 910 or email email@example.com.