Find out which towns have the most supermarkets-per-people in Staffordshire and the Black Country

By Joe Edwards | News | Published:

New data has revealed which towns in the region are the most catered for when it comes to grabbing your groceries.

Sainsbury's - one of several supermarkets in Stafford

Stafford is the area most catered for across Staffordshire and the Black Country when it comes to supermarkets and discount stores, new figures reveal.

Analysis from the Local Data Company (LDC), for the financial year 2016, shows Stafford has a population of 8,420 per supermarket or discount store.

The town boasts supermarkets Asda, Sainsbury's and Tesco, as well as discount stores Lidl and Aldi. A second Aldi is opening soon on Kingsmead too.

Frances Beatty MBE, Stafford Borough Council committee member for planning and regeneration, said: "We have a massive range of choice in Stafford – from high end to discount stores.

"We are seeing a lot more smaller stores, local stores – that seems to be the trend these days.

"And our supermarkets seem to be busy all the time, there is a high demand in the area."

The LDC also provided data for seven other local area. Cannock is the place second-most catered for with a figure of 15,959.

West Bromwich (19,870) and Kidderminster (22,106) also have low populations per supermarket or discount store.


Wolverhampton (24,384) and Rugeley (30,931) are fairly small too, while Dudley is the least catered for, with Stourbridge coming after that.

Dudley has 66,327 people per supermarket or discount store. The town does have a Tesco Extra, Asda and two Aldi stores though, and Dudley Council cabinet member for planning and economic development, Ian Kettle said: "You have to remember, Dudley has two and a half times the population than the whole of the middle of Wales.

"It is a high population and I think we have sufficient choice. I would say we have a reasonable choice for most people within driving distance.

"And if you have too many supermarkets, you start to lose quality."


Stourbridge's number of 54,944 is high in our area, but nothing compared to the UK's top places with the highest population per supermarket or discount store.

Woodford Green has almost a million, with 982,590, and fellow London suburb Twickenham – the home of England Rugby – has 851,942.

Holyhead, in Anglesey, has the lowest population per supermarket or discount store, with 2,329.

The research carried out by the LDC also showed growth rates in numbers of stores of supermarkets, discounters and convenience operators all fell in 2016.

The Express & Star also asked for figures for Walsall, Hednesford, Bearwood and Smethwick, but the LDC had no specific 'drive time data' for those.

Joe Edwards

By Joe Edwards
Multi-Media Sports Journalist - @JoeEdwards_Star

Sports reporter for the Express & Star and Shropshire Star.


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