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Morgan to relaunch its three-wheeler car

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West Midlands classic car company Morgan is preparing to launch its first three-wheeler car for nearly 60 years, it was revealed today.

West Midlands classic car company Morgan is preparing to launch its first three-wheeler car for nearly 60 years, it was revealed today.

The Worcestershire-based firm is creating the Morgan Three Wheeler as part of its ongoing centenary celebrations. Morgan, which is based in Malvern Link and has been family-owned since it was set up in 1909, originally specialised in three-wheel vehicles, which were cheaper to tax than four-wheel cars.

The three wheeler was the first car that Sir Stirling Moss drove legally on the road — and the vehicle has retained a cult appeal ever since, with its own fan club of enthusiasts.

Although Morgan's success was established by its three-wheelers, demand fell off as customers demanded more luxury in their motoring as well as the additional stability of a fourth wheel.

The firm stopped making three-wheelers in 1952 and has concentrated on its four-wheel roadsters ever since.

Its cars have always retained an air of traditional British cool and famous owners have included Brigitte Bardot, Peter Sellers, Mick Jagger and Whitney Houston.

The return of the three-wheeler, however, has been the subject of widespread rumour among enthusiasts — and today Morgan confirmed the plans.

Spokesman Jayne Jones said the vehicle would be launched at next year's Geneva Show with an anticipated price tag of "under £30,000". She added that details of the car's design and power plant would be revealed next month.

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