Due to Government restrictions, this year's celebratory events are taking place online once again.
The sixth annual Staffordshire Day recognises the community’s pride in the county with a string of events held - and this year there is a special focus on the resilience of Staffordshire-based businesses who have survived through Covid-19.
Chris Plant, director for Cannock Chase Chamber of Commerce, said: “I’m immensely proud of the array of independent and small businesses that populate this county, and are the lifeblood of our economy.
"The enormous business presence in Staffordshire is testament to just how fantastic this county is.”
Events for all ages are taking place virtually today.
The day will begin with Staffordshire Poet Laureate Mel Wardle Woodend performing a reading of Sandstone & Clay, a special poem in honour of Staffordshire Day, the first Staffordshire Day Virtual Market, yoga and a visit to the pigs at Peak Wildlife Park, for a Facebook Live event at 9am.
For keen bakers, there are master classes taking place demonstrating how to make the famous regional delicacy Staffordshire Oatcakes, as well a cardamom and orange cake with edible flowers.
There are also plenty of creative workshops on embroidery, crafting, poetry, storytelling and the latest fashion trends for summer.
People will be able to find out how Nelson’s London Dry gin is made – hear advice on pairing and discover which cocktail it is the perfect ingredient for at 3pm.
The winners of a new Staffordshire Day Film Festival competition, sponsored by the Staffordshire Film Archive, will also be revealed on Saturday at around 4pm.
The competition invited professional and amateur film-makers to make a 30-minute film promoting the county. The winner of the competition will win a £500 cash prize.
To finish off the celebrations, a family-friendly quiz is taking place at 7pm where people can test their knowledge of Staffordshire, with questions on culture, history, geography and sport.
For more information and for a list of the events taking place, visit https://www.enjoystaffordshire.com/whats-on/staffordshire-day