Wolves today announced a £1m deal with Puma to supply their new home and away kit.
The agreement is believed to be over four years and it is understood the value of the deal will not change regardless of which division Wolves are in.
New home and away kits will be unveiled and be available to buy at the final home game of the season on April 27 against Burnley.
Wolves are renewing a partnership with Puma, who last supplied their kit in the late 1990s, when they designed an eye-catching home strip based on a giant gold wolf’s head with black surrounds, as well as white and teal away colours.
Puma supply kit for Premier League side Newcastle, leading European clubs including Borussia Dortmund, Bordeaux and Feyenoord, as well as 16 national teams including Ireland, Italy, Uruguay and the Czech Republic.
In addition to football, Puma’s portfolio includes Usain Bolt, Formula One giants Ferrari and Mercedes and top golfers Rickie Fowler and Ian Poulter.
Wolves chief executive Jez Moxey said: “We’re delighted to have signed this deal with Puma, one of the world’s iconic sports lifestyle companies.
“Puma are renowned for their technical innovation and expertise in product design, and, having worked with them before, we know they are passionate about delivering great quality and service to the club, team and supporters.”
Puma UK marketing director Roger Harrison said: “Wolves is a great club at the heart of its community. When the opportunity arose to develop a technical partnership with Wolves, we were delighted to reach agreement with the club.
“We are proud to be associated with the club, and look forward to showcasing our expertise in delivering technical and training wear.”
The partnership with Puma ends a four-year agreement with Burrda.