West Brom the most-watched in Dudley

West Brom are the most watched Premier League team by television viewers in Dudley, a study has claimed.

Research carried out by broadcaster Sky Sports discovered more live Baggies games were watched in the borough than any other team in the top flight.

While that might not sound the most surprising news - considering Dudley's proximity to the Hawthorns - Albion were one of only eight clubs to maintain a stronghold out of 118 postcode regions included in the study.

Elsewhere in the Black Country and the Midlands, Manchester United ruled the roost, emerging as the most watched club in Birmingham, Wolverhampton and Walsall.

The broadcaster analysed the viewing habits of 500,000 viewers across the country to find out which Premier League team had been watched live three or more times the most often.

United led the way in 49 regions with Arsenal the most popular in 33 and Liverpool next on 21.

Chelsea, Newcastle, Albion, Swansea and Leicester could also boast their own regional strongholds, the latter somewhat bizarrely emerging as the most-watched team by viewers in the Outer Hebrides.

Sky Sports' head of sports and news research Matthew Roberts said: "This data is invaluable for Sky Sports, as it allows us to understand what our customers enjoy and want.

"The results also produced some interesting surprises and regional trends.

"Arsenal really do dominate the south east and several areas in Scotland enjoy watching Chelsea more than any other Premier League team.

"Manchester United and Liverpool really do enjoy support across England, Wales and Scotland."

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