Bargain shopping wonderland Newlife, where High Street fashions can be snapped up at a fraction of the recommended price, has branched out into the home and gardens market.

The Newlife at Home store opened in Staffordshire today, selling a wide variety of home and garden goods.

All of the profits will be donated to the national Newlife Foundation for Disabled Children.

The store is based at the former Maymies nightclub in Hemlock Way, Cannock, across the road from the organisation’s current clothing superstore site.

New stock will be released every day and will include soft furnishings, rugs, linen, mirrors, kitchen goods, furniture, designer items, luggage, and small electrical items. All goods have been donated by leading retailers.

Newlife’s chief executive officer Sheila Brown said: “The recession has meant that people are on the lookout for a bargain, and we have always been able to offer this to our customers for their clothing and accessories.

“Now we are branching out into a dedicated site for household items, which means we can keep delivering the same quality to more people.

“The items are donated solely from retailers, so we can guarantee quality and good prices.”

Cannock MP Aidan Burley and his partner, TV fashion expert Helen Boyle, opened the store at 11am.

He said: “It is an honour and a privilege to open any new business in such challenging economic times as these, so I really do take my hat off to Sheila and the Newlife team.

“What they do is fantastic on so many levels – providing employment locally, helping get the long-term and disabled back into work, raising huge amounts of money for disabled children and, of course, providing fantastic deals for local shoppers.

“Helen and I have just moved into our home in Heath Hayes, so we were certainly on the lookout for a bargain or two to help furnish it.”

The store will be open Mondays to Fridays from 11am to 7pm, and Saturday, Sunday and bank holidays 11am-5pm.

During the opening weekend, everyone making a purchase will get a free gift in store.