A three-year-old boy was airlifted to hospital after he was hit by a car outside a school in Netherton as pupils finished for the day.

Paramedics were called to Exeter Road near Netherbrook Primary School at 3.25pm yesterday after he was in a collision with a silver Rover on the road near the entrance to the school’s nursery.

The Midlands Air Ambulance landed in the school playing fields before taking the youngster to Birmingham Children’s Hospital.

The boy’s injuries – a cut to his head and a broken arm – were not thought to be life-threatening.

Parents say they have been calling for safety measures to be introduced on the road.

Father-of-four Colin Brindley, aged 38, of Exeter Road, said: “If you come down here at 3pm, cars are parked all the way down on both sides. It’s visibility that’s the problem.”

Rachel Jeavons, 26, whose two children attend Netherbrook Primary and lives in nearby Chester Road, said: “We wanted double yellow lines or speed bumps but nothing has happened.”

Dudley Council said a meeting had been set up between its senior traffic engineer and headteacher Karen Craddock to discuss safety measures as a result of the accident.